Back to all projects

Communications Strategy

Help Quality Care for Children, Inc. design a communications strategy tailored to the Organization’s goals and key audiences, and an implementation plan that works with their available budget and staff capacity.
Quality Care for Children, Inc.
Decatur, GA, USA
Quality Care for Children, Inc.
Unfollow
Log in to follow
Quality Care for Children, Inc.
Decatur, GA, USA

0

Live Projects

1

Matched Projects
0 Followers
Cause
Education
Skills
Communications Writing

Posted December 7th

Share this project:
Communications Strategy

Project details

What we need
  • A review of Organization's communications goals and target audiences
  • Identification of appropriate timeline and implementation approach based on goals and audience
  • Messaging guidelines (with examples) based on audience and delivery methods
  • Outline of necessary steps for implementation
Additional details

We recently launched a job board for child care professionals in Georgia and need a marketing strategy for getting child care programs to post their job openings over the next year. More information about the job board: https://www.qualitycareforchildren.org/child-care-jobs-ga/

What we have in place
  • - admin and user logins to the job board and Provider Resource Hub site
    - overview of key benefits of the job board
    - interviews with potential users (job seekers and posters)
How this will help
This project will save us $5,422 , allowing us to provide more child care scholarships for university student parents.

There is incredible value in having a single site for child care job posters and seekers, however, we know there are barriers to getting child care programs to use a new technology. We also realize that is critical for job seekers to use the site to prove its value to the child care programs that are posting jobs.

Project plan

P
Prep: Project Goals, Timeline, and Process Established and Initial Information Distributed
  • Volunteer Manager outlines any current communications activities and strategies
  • Volunteer Manager shares any existing communications materials
  • Volunteer Manager shares the perceived strengths and weakness of existing communications plan and materials
  • Professional connects with the Volunteer Manager for a brainstorming/overview session, to discuss goals, target audiences, and existing activities/materials
  • Professional and Volunteer Manager outline next steps and timeline for the project
1
Milestone 1: Professional Creates First Draft of the Communications Strategy and Volunteer Manager Provides Feedback
  • Professional creates a first draft of the Communications Strategy and shares it with the Volunteer Manager
  • Volunteer Manager reviews draft of the Communications Strategy, and provides feedback to the Professional
2
Milestone 2: Finalized Communications Strategy Delivered to the Organization
  • Professional incorporates Volunteer Manager’s feedback and creates a final draft of the Communications Strategy
  • Professional delivers final strategy to the Organization and provides recommendations for the Organization on implementation, based on staff capacity and budget
Show more

About the org

Quality Care for Children, Inc.
Unfollow
Causes
Education Health & nutrition
Posted by
JA
Jeff A.

Volunteer manager

Our mission

For nearly 40 years, Quality Care for Children (QCC) has worked to ensure Georgia's infants and young children reach their full potential. QCC helps child care programs provide nutritious meals and educational care to young children so they are ready for success in school and helps parents access quality child care so that they can attend college or succeed in the workplace.

The pixel