Back to all projects

Website Copywriting

Help BUILD: NYC improve their visibility in web search results by refreshing their website with clear and engaging copy that incorporates search engine optimization keywords.
BUILD: NYC
New York, NY, USA
BUILD: NYC
Unfollow
Log in to follow
BUILD: NYC
New York, NY, USA

0

Live Projects

9

Matched Projects
3 Followers
Cause
Youth development
Skills
Digital marketing Search engine marketing Writing

Posted January 10th

Share this project:
Website Copywriting

Project details

What we need
  • Tightly-written web copy of up to to eight pages of 200-300 words each
  • The opportunity to work closely with an experienced, SEO literate copywriter
Additional details

We have developed significant content for our revamped website (layout confirmed, editing in progress) that is launching in a few weeks. We need a strong writer and editor to help fine-tune language, strengthen messaging/story-telling for the pages developed.

What we have in place
  • As noted, we have much of the content written but it needs significant review/editing. We also have a live demo site which outlines how content will be featured which will provide a good deal of context.
How this will help
This project will save us $6,073 , allowing us to spend more funds on program support for our 400+ students.

BUILD NYC needs to be able to effectively communicate its impact in a manner that inspires engagement from the community (volunteer time and money). This is especially important in NYC where there are hundreds of organizations competing for attention and given our current news cycle - we are competing with so many other things as well. The information on the site needs to be concise, relevant and moving.

Project plan

P
Prep: Review of Current Materials
  • Volunteer Manager and Professional meet to review Organization's website or website plan, discuss goals, and align expectations
  • Volunteer Manager and Professional discuss the brand positioning and communications plan (if available), the purpose, key messages, desired tone and target audience
  • Volunteer Manager and Professional agree on a schedule for completion
  • Volunteer Manager provides Professional with any existing materials and content strategy to begin writing
  • Both parties review our pro-tips for Organizations and Volunteers to ensure the project is set up for success
1
Milestone 1: Draft
  • Professional drafts SEO-optimized website copy and sends to Volunteer Manager for review
  • Professional and Volunteer Manager review copy (up to two rounds of review and revision)
2
Milestone 2: Final Draft
Show more

About the org

BUILD: NYC
Unfollow
Causes
Youth development Community & economic development Education
Posted by
CHYMEKA O
CHYMEKA O.

Executive Director

Our mission

Through entrepreneurship-based, experiential learning, BUILD ignites the potential of youth from under-resourced communities and equips them for high school, college, and career success. By helping students develop and run their own small businesses, BUILD supplements traditional school with real-world business experiences and critical skill-building for the future. Entrepreneurship is the hook, but college is the goal. All of our business and academic activities foster student proficiency in 21st-Century skills that research has shown prepares students for success in college and beyond.

The pixel