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Market Analysis

Help Institute for Early Education Leadership & Innova… gain a thorough understanding of the community and beneficiaries they serve, and how similar organizations and programs are working.
Institute for Early Education Leadership & Innovation, University of Massachusetts Boston
Boston, MA, USA
Institute for Early Education Leadership & Innovation, University of Massachusetts Boston
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Institute for Early Education Leadership & Innovation, University of Massachusetts Boston
Boston, MA, USA

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Education
Skills
Research Strategy consulting

Posted April 29th

Market Analysis

Project details

What we need
  • A written analysis of the Organization's position in the community it serves and its ability to address identified needs/problems for its beneficiaries
  • A summary of the Organization's strengths and weaknesses, related to its program goals as needed
  • A summary of competitors or potential collaborators
  • An appendix of all data gathered to perform analysis, including sources
Additional details

Market analysis - early childhood education leadership programs

What we have in place
  • We currently have website and description of our model, which should make it easy for you to get started. We also have written materials to share, and the ability to provide any other information you need.
How this will help
This project will save us $10,948 , allowing us to raise additional funds and attract new partners

helpful for our efforts to communicate about, market, and fundraise

Project plan

P
Prep: Distribution of Prep Materials
  • Volunteer Manager delivers all available data on customer/beneficiary base
1
Milestone 1: Market Size & Growth
  • Professional works with Volunteer Manager to identify the target customer/beneficiary
  • Professional outlines total addressable market based on current “sales” and 3rd party sources to gather potential market numbers
  • Based on current trends, Professional forecasts market growth rate
2
Milestone 2: Market Segmentation
  • Professional segments target addressable market based on most relevant factors, i.e. geographic, psychographic, behavioristic, etc.
3
Milestone 3: Competitive Analysis
  • Professional identifies all potential competitors
  • Professional outlines strengths and weaknesses of all competitors as compared to Organization
4
Milestone 4: Presentation of Findings
  • Professional delivers document outlining all findings
  • Q&A session
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About the org

Institute for Early Education Leadership & Innovation, University of Massachusetts Boston
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Causes
Education Diversity & inclusion Gender equity & justice
Posted by
Anne D
Anne D.

Professor, Executive Director

Our mission

At the Institute for Early Education Leadership and Innovation, we believe that the LEADERSHIP AND INNOVATION required to address the persistent challenges and systemic inequities in early care and education (ECE) must be driven by experts--early educators. The Institute designs, tests, and studies strategies and delivery models for developing entrepreneurial leadership from within the diverse ECE workforce to drive improvement and outcomes in ECE. Through our research, policy recommendations, and work with early educators, we cultivate new mindsets about the power and the possibilities for early educators to be the agents of change in the field.

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