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Public Relations Strategy
Public Relations Strategy
Project details
What we need
- A Public Relations (PR) strategy rooted in the Organization's public relations goals
- Identification of the audiences Organization should be addressing and the media outlets they should target to reach stated audiences
- A press list created based on Organization's target media outlets
- Recommendations on the best tactics to build relationships with Organization's target media outlets
Additional details
A yearly press release plan.
What we have in place
- We need someone to
1. Create a digital press kit based on all of the press we have already received.
2. Come up with a strategic short term and long term digital strategy with completed timeline and goals.
How this will help
This project will save us $6,343 , allowing us to help more students get to college.
It will help us to create more of a platform for the company as a leader in arts education in urban areas which could help diversify our funding streams.
Project plan
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Our mission
Camden Rep uses the arts for social empowerment, to encourage, heal and transform the lives of people in Camden NJ. Camden Rep provides a hub of safety and creative expression in the midst of endemic underemployment and undereducation; maintains strong ties and deep roots in the community; offers first-class performing arts to Camden residents; develops artists, arts administrators, and arts educators of color; and serves as a beacon of urban revitalization to end Camden's cycles of poverty.