Logo Design & Visual Brand Identity

Help Dolores Street Community Services elevate their visual identity with a new or refreshed logo, or other design choices such as colors, font styles, and graphics that reflect their mission and vision.
Dolores Street Community Services
San Francisco, CA, USA
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Dolores Street Community Services
San Francisco, CA, USA

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Posted April 5th

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Project details

What we need
  • Consultation regarding the Organization's current branding and desired branding objectives
  • Visual branding guidelines / style guide that include specific colors, fonts, and other graphic design elements to use in print and digital communications materials
  • High-resolution logo delivered electronically (in formats for digital and print use)
Additional details

San Francisco Rapid Response Network would like our logo to capture the 3 main network components: 24/7 hotline, Attorney Activation, and Verification which is led by each of our partners. As well as to capture the power of the community that ultimately fuels the network, by calling and reporting ICE activity that goes on their community and the support they continue to demonstrate with those who have been targeted by ICE. We would also like to include something that represents San Francisco.

What we have in place
  • The San Francisco Rapid Response Network (SFRRN) is a collaboration of 21 organizations including: the San Francisco Immigrant Legal and Education Network (SFILEN) who oversees the 24/7 hour Hotline, the San Francisco Immigrant Legal Defense Collaborative (SFILDC) who leads the Attorney Activation Component of the Network, and Faith in Action, who have trained over 800 volunteers to conduct Verification and Legal Observation in the case of ICE Activity.
    We are in need of a logo.
How this will help
This project will save us $4,817 , allowing us to continue operating a 24/7 Hotline.

The creation of a logo for our Network will helps promote our resource to the affected community and to help us raise funds for the continuation of the hotline.

Project plan

P
Prep: Distribution of Prep Materials
  • Volunteer Manager provides Professional with current logo (if available), branding guidelines, and any existing marketing/communications materials
  • Volunteer Manager sends Professional examples of logos, brands, and design elements preferred, and links to website and social media pages
1
Milestone 1: Brainstorm
  • Professional and Volunteer Manager connect to discuss the branding goals, target audience, and preferred design elements
  • Professional and Volunteer Manager agree upon a style concept and the detailed scope of deliverables (e.g., logo, custom graphics, updated style guide, new style guide, etc.)
2
Milestone 2: Logo Design
  • Professional drafts up to three different logo designs and shares with the Volunteer Manager for feedback
  • Volunteer Manager selects one of the design options and provides feedback
  • Professional iterates upon the design for final delivery, including versions of the logo for different uses (e.g., black & white, full color, and formats for print and digital use)
  • Professional delivers the final version of the logo including specifications for usage (colors, size, etc.)
3
Milestone 3: Visual Branding Guidelines / Style Guide
  • Professional drafts the visual branding guidelines, which features the logo design and a specific set of colors, fonts, and any custom graphic elements to be incorporated in future communications
  • Volunteer Manager reviews the draft guidelines and provides feedback
  • Professional incorporates feedback and prepares the final version
  • If custom graphics are included in the agreed-upon scope of work, the Professional provides them in high-resolution formats for digital and print use
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About the org

Dolores Street Community Services
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Posted by
Abigail S.

San Francisco Rapid Response Network Coordinator

Our mission

OUR MISSION

Dolores Street Community Services nurtures individual wellness and cultivates collective power among low-income and immigrant communities to create a more just society.

OUR VISION

We envision a vibrant and diverse San Francisco where multiple cultures, life experiences and contributions are honored, and all people live with dignity and hope. Our vision is of a just and sustainable community where all residents - regardless of income, immigration or health status - have equal rights and access to resources, and are empowered to fully participate in shaping the City's future.

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