Copywriting

Help Pittsburgh Metropolitan Area Hispanic Chamber of … express their voice and articulate their key messages with well-written and compelling marketing and communications materials.
Pittsburgh Metropolitan Area Hispanic Chamber of Commerce
Pittsburgh, PA, USA
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Pittsburgh Metropolitan Area Hispanic Chamber of Commerce
Pittsburgh, PA, USA

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Posted May 21st

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Project details

What we need
  • Well-written and compelling copy for marketing or communication materials; examples include a brochure, blog post, one-pager/fact sheet, fundraising/promotional materials
  • Messaging that is consistent with brand identity, public relations strategy and communications objectives
Additional details

We we need a talented individual to help us review and revise our messaging on our website and other Communications.

What we have in place
  • We currently have a website, enails, etc. that need revised for max impact, which should make it easy for you to get started. We also have the strong desire to improve these materials, and the ability to provide any other information you need.
How this will help
This project will save us $4,212 , allowing us to Focus on obtaining the funds that we need to run programs and have staff members to be more effective in the community.

refining refining our message and how it is delivered will help the chamber be more cohesive and present itself in a more professional manner. Having a more clear and defined message will help board members and volunteers understand the goals of the chamber in order to be more energized and dedicated to the cause.

Project plan

P
Prep: Distribution of Prep Materials
  • Volunteer Manager provides examples of existing communications and marketing materials such as links to website and social media, brochures, and other collateral
  • Volunteer Manager provides brand messaging guide and marketing strategy (if applicable)
  • Volunteer Manager communicates initial concept for deliverables to be created
1
Milestone 1: Information Gathering
  • Volunteer Manager and Professional connect to discuss goals of copywriting deliverables, target audience, and desired style and tone of writing
2
Milestone 2: First Draft
  • Professional shares first drafts of copy with Volunteer Manager for feedback with respect to style, tone, clarity, and length
3
Milestone 3: Finalize Copy
  • Professional incorporates feedback and submits final copy for review
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About the org

Pittsburgh Metropolitan Area Hispanic Chamber of Commerce
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Our mission

The Pittsburgh Metropolitan Area Hispanic Chamber of Commerce (PMAHCC) is the principal regional advocate for the Hispanic business community's civic and economic interests. It is our mission is to develop, promote and advocate on behalf of Hispanic businesses & professionals in the Pittsburgh region, while encouraging the advancement and economic growth of Pittsburgh's Hispanic community.

What we do

Like the Pittsburgh area, The Pittsburgh Metropolitan Area Hispanic Chamber of Commerce is in a major transitional phase. In the earlier years of our organization, the Latinx population of our city was very small and consisted mostly of middle to upperclass individuals working in corporations. Today the landscape is rapidly changing. Since 2010 the Hispanic Population has grown 170%. As a result we are looking to change our focus from a primarily networking organization that gave back through scholarships to a true chamber of commerce offering programming and resources to the community at large.

We are in the process of restructuring board requirements, developing programs, seeking grants and more gowever are operating with no full or part time paid staff. We have one "paid person" recieving a minimum stipend for 25 hours per month and donating at least 135 hours per month. This model is not sustainable. We need assistance with tasks so that we can move forward and grow to sustainably meet the needs of the local Hispanic community.

Testimonials

We were very happy with our partnership with Andrew! Highly Recommended!
Melanie Marie B.
Melanie Marie B.

Director

Copywriting Project

(No testimonial has been submitted by Andrew)
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