Website Audit

Help INPEACE assess whether or not their current website is optimally supporting its mission and goals, and outline the scope for needed changes and improvements.
INPEACE
Kapolei, HI, USA
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INPEACE
Kapolei, HI, USA

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Posted July 23rd

Project details

What we need
  • Feedback on the current website’s layout, user functionality, mobile-friendliness, visual design, content, and other key features
  • Clear articulation of the Organization’s goals for the website
  • Recommendations for improvements to help achieve the Organization’s desired goals
  • Note: If you are looking for a more specific, in-depth audit of your website's design and usability, try our Website Usability Audit project
Additional details

Our organization is looking for someone who can help us dig deeper into our website organization and content to determine whether or not we are adequately messaging to donors, while still maintaining enough information for community members interested in our services. We want to begin cultivating more donors for the organiation and need to find a balance.

What we have in place
  • We currently have website and Google analytics, which should make it easy for you to get started. We also have Sendible for tracking Social Media (but not report creation), and the ability to provide any other information you need.
How this will help
This project will save us $4,762 , allowing us to preserve our org. general funds for our operations costs, and preserve monies as we work to create and establish a development team for our fundraising efforts.

As a non-profit, we are working towards building a greater donor base to help us diversify our funding streams. Currently, we are about 97% grant-funded. As part of our move towards diversification, we realize that our website does not speak to possible donors. Instead, it is very text-driven and geared more toward being "informational." We want to strike a balance--excite donors and have enough info for community members. Suggetions on narrative content, layout, arrangement, etc.are needed.

Project plan

P
Prep: Goal Setting
  • Volunteer Manager provides overview of current website and any past analysis
  • Professional connects with Volunteer Manager for a brainstorming/overview session and gathers information on the Organization’s goals, target audiences and desired functionality or uses of the website
  • Professional and Volunteer Manager outline next steps and timeline for the project
  • Both parties review our pro-tips for Organizations and Volunteers to ensure the project is set up for success
1
Milestone 1: Initial Review & Feedback
  • Professional reviews current website pages, site map, any past statistical research into site performance and available traffic data
  • Professional analyzes current site layout, visuals and content, and delivers a draft document detailing the strategies, objectives and recommended tactics for proposed changes to the website
  • Volunteer Manager reviews draft and provides feedback to the Professional
2
Milestone 2: Final Website Audit
  • Professional delivers final strategy to the Organization after incorporating feedback, and provides recommendations for future overhaul or redesign efforts, based on staff capacity and budget
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About the org

INPEACE
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Posted by
La'akea Y.

Chief Operating Officer

Our mission

Our mission is to improve the quality of life for Native Hawaiians through community partnerships that provide educational opportunities and promote self-sufficiency. Central to our commitment is the preservation and promotion of our culture and heritage through education.

What we do

the Institute for Native Pacific Education and Culture (INPEACE) is a Native Hawaiian 501(c)3 providing culture-based educational programming. Our programs provide culturally grounded experiences in the following three impact areas: (1) Early Learning & School Readiness, (2) Educational Equity & Teacher Development and (3) Family Economic Capacity Building.

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