Storytelling

Help East Atlanta Kids Club, Inc. enhance their annual reports, grant applications, and other marketing materials with compelling narratives about their organization’s mission, activities, and achievements.
East Atlanta Kids Club, Inc.
Atlanta, GA, USA
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East Atlanta Kids Club, Inc.
Atlanta, GA, USA

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Posted July 29th

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Project details

What we need
  • A compelling narrative, or set of stories
  • Persuasive copy that can be used in appeals to donors, annual reports, grant applications, and media relations
  • Popular examples: Organization's founding story, a program achievement or milestone, a look back at the past few years, organizational backgrounder, etc.
  • Note: This project is not intended to support your general content planning or marketing but there are several projects in our Marketing & Communications category which are a good fit!
Additional details

Deliverables will support: annual report due in October, annual appeal to donors, and marketing strategy throughout the year (including adding stories to website, using digital photos, and use on social media)

What we have in place
  • We currently have executive summary, org. background, recent success stories, which should make it easy for you to get started. We also have printed materials, and the ability to provide any other information you need.
How this will help
This project will save us $2,397 , allowing us to deliver more programs and focus on marketing strategy and annual appeal prep work.

Deliverables will help support: annual report to a funder, annual donor appeal, telling our story to members of our community who are not familiar with our work

Project plan

P
Prep: Information Gathering
  • Volunteer Manager and Professional discuss the objectives of project and key audiences
  • Volunteer Manager provides Professional with relevant background materials (e.g., annual reports, white papers, brochures, organizational history)
1
Milestone 1: Storytelling Framework
  • Professional presents and discusses primary story angle(s) to the Volunteer Manager
  • Volunteer Manager facilitates interviews between Professional and individuals willing to share their story (if applicable)
2
Milestone 2: Document Creation
  • Professional shares draft with Volunteer Manager
  • Volunteer Manager provides Professional with up to two rounds of feedback
3
Milestone 3: Wrap-Up
  • Professional submits final version
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About the org

East Atlanta Kids Club, Inc.
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Our mission

Building a promising future for the children of southeast Atlanta.

What we do

Provide out-of-school-time tutoring, mentoring, enrichment, fitness and healthy eating programs for youth and teens from under-resourced families

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