Google Analytics Set Up & Training

Help Next Door Solutions to Domestic Violence track activity on their website to get a clear sense of how visitors access and learn about their products and services.
Next Door Solutions to Domestic Violence
San Jose, CA, USA
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Next Door Solutions to Domestic Violence
San Jose, CA, USA

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Posted September 5th

Google Analytics Set Up & Training

Project details

What we need
  • Setup of Google Analytics account and tracking codes for web assets (e.g. mobile apps, website, blog, social media)
  • Training on how to track performance, set up reports and analyze the data collected online
  • Set of guidelines for data collection, interpretation and analysis
Additional details

We recently created a new website and need to re-establish Google Analytics, please see nextdoorsolutions.org

What we have in place
  • We currently have a new website, which should make it easy for you to get started. We also have a Google Grant, and the ability to provide any other information you need.
How this will help
This project will save us $6,772 , allowing us to provide support to victims of domestic violence and their children

We need to provide accessability to victims in need of our services

Project plan

P
Prep: Information Sharing & Goal Setting
  • Volunteer Manager gives overview of any current use of online statistics and shares admin details for existing Google Analytics account (if it exists)
  • Professional connects with Volunteer Manager for a brainstorming/overview session, to discuss goals, current web platforms, and existing data on statistics (if any)
  • Professional and Volunteer Manager outline next steps and timeline for the project
1
Milestone 1: Tracking Setup
  • Professional explains basics of getting started with Google Analytics and sets up tracking codes based on the Organization’s goals
  • Professional trains Volunteer Manager on setting up reports to collect desired data
  • Professional reviews implementation of tracking codes to ensure they are working and helps troubleshoot as needed
2
Milestone 2: Training
  • Professional creates guidelines for data interpretation and analysis, and shares any tips for continued used of Google Analytics
  • Professional reviews above guidelines and tips with Volunteer Manager
  • Professional is available for up to two weeks to address questions as Volunteer Manager starts to regularly monitor analytics
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About the org

Next Door Solutions to Domestic Violence
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Our mission

Although the problem of domestic violence is complex, Next Door Solutions believes the solutions must be client-centered, community based, and engage diverse groups of community leaders, volunteers, donors, advocates and clients in order to create real solutions that eradicate domestic violence for good.

What we do

* Crisis Services: 24/7 Emergency Shelter and Hotline - women and children receive safe haven from abuse, and safety planning and other supportive services; callers seeking crisis counseling, vital information and referrals receive an immediate live voice response by a highly trained bilingual English/Spanish Advocate.
* Community and Systems Advocacy - clients receive peer counseling, safety plan development, legal advocacy, and assurance and comfort.
* Support Groups - Survivors connect and create a healing environment for each other through 16 groups throughout the county and virtually
* Self-Sufficiency Program - women empower themselves and enhance their financial independence and self-sufficiency through comprehensive, compassionate, woman-defined case management, workshops in financial literacy, job readiness, and educational advancement, and permanent housing.

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