This project was completed on Oct 9, 2019
Matched with Jesus A
Matched with
Jesus A.

Website Audit

Help Hispanic Advocacy and Community Empowerment thr... assess whether or not their current website is optimally supporting its mission and goals, and outline the scope for needed changes and improvements.

Posted September 12th

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Project Details

What We Need
  • Feedback on the current website’s layout, user functionality, visual design, content, and other key features
  • Clear articulation of the Organization’s goals for the website
  • Recommendations for improvements to help achieve the Organization’s desired goals
Additional Details

We need help assessing various website platform options to help us transition our website away from Weebly; whether it's including/not limited to WordPress, Squarespace, etc. We need help figuring out the best option for the best price.
Some things we are aiming for while thinking about switching websites:
- Reshape and modernize
- Easier to update
- Allow us to publish reports in an easier way
- Make it a little easier to update our activities and programs
- Bigger donation button

What We Have In Place
  • We have access to the insights/traffic information of our website, as well as clear goals of the needs of the direction where we would like our website to go. Going forward, it is my priority to work with a volunteer on this project.
How This Will Help
This project will save us $6,772 , allowing us to better promote our programs and continue to provide resources to the Latino community in Minnesota.

Our nonprofit is slowly growing and offering many new workshops and leadership trainings that benefit the Latino community here in Minnesota. People register for these trainings on our website as well as find helpful resources, so it is important that we are able to easily update information and find a new website platform to help participants have a user-friendly experience.

Project Plan

Prep: Goal Setting
  • Volunteer Manager provides overview of current website and any past analysis
  • Professional connects with Volunteer Manager for a brainstorming/overview session and gathers information on the Organization’s goals, target audiences and desired functionality or uses of the website
  • Professional and Volunteer Manager outline next steps and timeline for the project
Milestone 1: Initial Review and Feedback
  • Professional reviews current website pages, site map, any past statistical research into site performance and available traffic data
  • Professional analyzes current site layout, visuals and content, and delivers a draft document detailing the strategies, objectives and recommended tactics for proposed changes to the website
  • Volunteer Manager reviews draft and provides feedback to the Professional
Milestone 2: Final Website Audit
  • Professional delivers final strategy to the Organization after incorporating feedback, and provides recommendations for future overhaul or redesign efforts, based on staff capacity and budget
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About The Org

Posted by
Anna B.

Communications and Outreach Specialist

Our Mission

HACER works in concert with Latino communities to access, generate, and disseminate credible and relevant research in order to inform institutional decisions and public policy.

What We Do

We work to give Latino communities a voice in public policy and decision-making.


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