Social Media Audit

Help Bethesda Project assess the current state of their social media pages and gain actionable recommendations on how to improve presence and engagement.
Bethesda Project
Philadelphia, PA, USA
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Bethesda Project
Philadelphia, PA, USA

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Posted September 16th

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Project details

What we need
  • Profile & page setup assessment of whether relevant information and fields are filled
  • Statistics on posts, engagement, and follower demographics
  • Evaluation of strengths and weaknesses as well as recommendations to improve
What we have in place
  • We currently have an active social media presence, which should make it easy for you to get started. We also have a planned FY21 editorial calendar, and the ability to provide any other information you need.
How this will help
This project will save us $2,760 , allowing us to direct additional funds back into our programs and services.

To help us increase awareness of our organization, reach into the community, and cultivating of donors, volunteers, and sponsors (new and current).

Project plan

P
Prep: Information Sharing & Goal Setting
  • Professional connects with the Volunteer Manager for a brainstorming/overview session, to discuss goals, target audiences, and existing activities/materials
  • Professional and Volunteer Manager outline next steps and timeline for the project
1
Milestone 1: Initial Assessment & Feedback
  • Professional delivers an initial assessment of current social media performance, including relevant data insights and statistics around posts, engagements and demographics
  • Professional performs SWOT analysis of current social media presence
  • Volunteer Manager reviews draft and provides feedback to the Professional
2
Milestone 2: Deliver Final Recommendations
  • Professional documents specific recommendations for achieving a social media presence that meets the Organization's goals, and shares it with the Volunteer Manager
  • Professional answers any questions, and provides recommendations for next steps or finding assistance going forward
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About the org

Bethesda Project
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Posted by
Jeffrey I.

Volunteer & Community Engagement Manager

Our mission

To find and care for the abandoned poor and to be family with those who have none.

What we do

Bethesda Project is a nonprofit organization that provides shelter, housing and supportive services to adults experiencing chronic homelessness in Philadelphia. We serve over 1,400 men and women every year.

Testimonials

Brian was thorough, energetic, and gave amazing tips and resources. His assistance was priceless and helped us to make a marked improvement in our social media outreach and engagement.
Jeffrey I.

Volunteer & Community Engagement Manager

Social Media Audit Project

Bethesda Project was a joy to work with and a great organization doing meaningful work! They were very professional and responsive and showed a true appreciation for the advice I was able to provide. I was impressed at how open they were to feedback and their willingness to improve their social outreach and do something new. This was also a great project for me since it was close-ended and able to be completed at my own pace over a few weeks. I was able to feel like I provided meaningful support to Bethesda Project in its mission to serve people experiencing homelessness in Philadelphia. My points of contact were very friendly, appreciative, and fun to work with. It's great that Catch-a-Fire offers short-term audit projects like these as I think they are very manageable for volunteers and helpful for organizations. Kudos to the Bethesda Project team for reaching out for the advice and thanks for the opportunity to support the great work you do!
Brian M.
Brian M.

Volunteer

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