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Logo Design & Visual Brand Identity

Help Economic Developement Authority of Fluvanna County elevate their visual identity with a new or refreshed logo, or other design choices such as colors, font styles, and graphics that reflect their mission and vision.
Economic Developement Authority of Fluvanna County
Palmyra, VA, USA
Economic Developement Authority of Fluvanna County
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Economic Developement Authority of Fluvanna County
Palmyra, VA, USA

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Cause
Community & economic development
Skills
Graphic design

Posted November 30th

Logo Design & Visual Brand Identity

Project details

What we need
  • Consultation regarding the Organization's current branding and desired branding objectives
  • Visual branding guidelines / style guide that include specific colors, fonts, and other graphic design elements to use in print and digital communications materials
  • High-resolution logo delivered electronically (in formats for digital and print use)
What we have in place
  • We wish to establish a strong logo fo the Economic Development Authority. Currently we have no marketing materials. Our target audience is diverse so we would something we could use in many different ways.
    Our current project is to assist minority entrepreneurs in establishing successful businesses.
How this will help
This project will save us $4,817 , allowing us to use our grant funding to better serve entrepreneurs for training.

We wish to project a professional face to potential projects and needs. We will be using this for fundraising and other things.

Project plan

P
Prep: Distribution of Prep Materials
  • Volunteer Manager provides Professional with current logo (if available), branding guidelines, and any existing marketing/communications materials
  • Volunteer Manager sends Professional examples of logos, brands, and design elements preferred, and links to website and social media pages
1
Milestone 1: Brainstorm
  • Professional and Volunteer Manager connect to discuss the branding goals, target audience, and preferred design elements
  • Professional and Volunteer Manager agree upon a style concept and the detailed scope of deliverables (e.g., logo, custom graphics, updated style guide, new style guide, etc.)
2
Milestone 2: Logo Design
  • Professional drafts up to three different logo designs and shares with the Volunteer Manager for feedback
  • Volunteer Manager selects one of the design options and provides feedback
  • Professional iterates upon the design for final delivery, including versions of the logo for different uses (e.g., black & white, full color, and formats for print and digital use)
  • Professional delivers the final version of the logo including specifications for usage (colors, size, etc.)
3
Milestone 3: Visual Branding Guidelines / Style Guide
  • Professional drafts the visual branding guidelines, which features the logo design and a specific set of colors, fonts, and any custom graphic elements to be incorporated in future communications
  • Volunteer Manager reviews the draft guidelines and provides feedback
  • Professional incorporates feedback and prepares the final version
  • If custom graphics are included in the agreed-upon scope of work, the Professional provides them in high-resolution formats for digital and print use
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About the org

Economic Developement Authority of Fluvanna County
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Cause
Community & economic development
Posted by
Curtis P
Curtis P.

Chair, Economic Development Authority of Fluvanna

Our mission

The Economic Development Authority of Fluvanna County (EDA) seeks to foster commerce, employment and affordable housing, in furtherance of sustainable safety, health, welfare, convenience and prosperity of the community and its residents. In cooperation with other organizations we strive to encourage appropriate manufacturing, professional, governmental, commercial and non-profit enterprises and educational institutions to locate, remain and prosper in Fluvanna County. The mission of the EDA may be accomplished through the financing, development, sponsorship, acquisition, construction and equipping of economic development projects, and through participation by the Authority in the Fluvanna County planning process.

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