Email Marketing Copywriting

Help Hospital Hospitality House of Saginaw engage their community with an email series that gets their message across in a clear and compelling way.
Hospital Hospitality House of Saginaw
Saginaw, MI, USA
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Hospital Hospitality House of Saginaw
Saginaw, MI, USA

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Posted March 24th

Project details

What we need
  • Well written copy for an email series (3-5 emails), or significant edits to an existing campaign
Additional details

learn how to write more compelling emails. For the upcoming event (April 29th) to increase donors and bidders in our online auction.

What we have in place
  • We currently have Bloomerang that integrates with mailchimp, which should make it easy for you to get started. We also have stories and some statistics, and the ability to provide any other information you need.
How this will help
This project will save us $3,002 , allowing us to focus on other tasks related to our event. it will also help us to gain valuable knowledge that will help us with future emails that we send.

This project is important because this is to help promote our biggest fundraiser of the year. and with our event being virtual this year, we really need all the support we can get.

Project plan

P
Prep: Distribution of Prep Materials
  • Volunteer Manager provides examples of existing communications and marketing materials such as links to website and social media, brochures, and other collateral
  • Volunteer Manager provides brand messaging guide and marketing strategy (if applicable)
1
Milestone 1: Information Gathering
  • Volunteer Manager and Professional connect to discuss goals of email marketing, target audience, and desired style and tone of writing
2
Milestone 2: First Draft
  • Professional shares first drafts of email copy with Volunteer Manager for feedback with respect to style, tone, clarity, and length
3
Milestone 2: Finalize Copy
  • Professional incorporates feedback and submits final copy for review
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About the org

Hospital Hospitality House of Saginaw
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Our mission

Our mission at Hospital Hospitality House of Saginaw is to serve as a home away from home to out of town patients and families receiving medical care.

What we do

We operate two hospitality houses in Saginaw, MI. In addition to lodging, our houses provide access to meals, laundry facilities, and a supportive environment to patients and families going through some very difficult times.

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