Logo Design & Visual Brand Identity
Logo Design & Visual Brand Identity
Project details
What we need
- Consultation regarding the Organization's current branding and desired branding objectives
- Visual branding guidelines / style guide that include specific colors, fonts, and other graphic design elements to use in print and digital communications materials
- High-resolution logo delivered electronically (in formats for digital and print use)
Additional details
We need assistance developing a logo design and visual brand for our Working Lands Initiative, and, in particular, the land linking website that is the initial phase of rollout for the program. We hope to create a brand that is appealing in particular to young and beginning farmers, without alienating older farmers who are more likely to own land. Our software capabilities are limited, but we are equipped with Adobe Acrobat Pro 2020 and can acquire others if needed.
What we have in place
- We currently have examples of other land link sites to show design preferences, which should make it easy for you to get started. We also have well-defined strategic goals and target audiences, and the ability to provide any other information you need.
How this will help
This project will save us $4,817 , allowing us to dedicate funds to staff that will build a network of environmentally-minded farmers, permanently protect land, and assist landowners with succession.
Land access is the biggest issue facing American agriculture. Young, innovative farmers who want to unite agricultural and environmental outcomes struggle to access suitable land. Meanwhile, landowning farmers are aging and struggling to plan for succession, leaving their land at risk of development or other conversion. By connecting young farmers with landowners in need of successors, we can keep land in production, improve local food access, and reduce the environmental cost of agriculture.
Project plan
Testimonials
Belinda and her colleagues were top notch and highly professional. They were responsive, receptive to feedback, and generally a pleasure to work with, and the product we got was excellent. Highly recommended.
Working with Mike was a great experience, he was detailed with his feedback and was very professional. Mike knew what he wanted and that helped us make a decisive decision on the logo designs.