This project was completed on Aug 9, 2019
Matched with Mary T
Matched with
Mary T.

Elevator Pitch Creation

Posted March 20th

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Project Details

What We Need
  • A script for a 1-2 minute verbal pitch that communicates the mission and vision of the Organization, the work the Organization does, and why people should care
  • Advice on pitch delivery and effective communication
What We Have In Place
  • We currently have two co-producing directors with info about the project, which should make it easy for you to get started. We also have experience promoting plays and written info about our next, and the ability to provide any other information you need.
How This Will Help
This project will save us $2,397 , allowing us to increase the stipends for the following: two directors ($200), two stage managers ($200), fifteen actors ($1500), Graphic Designer ($300), Events Coordinator ($200).

As a not-for-profit indie theater company based in NYC having clear, concise language to quickly explain what our next two plays are about, is critical to help us: engage past and potential patrons, with grant writing, and with promoting the show to media sources. In our tenth season, we have selected two plays: When October Goes and Echoes in the Garden by Ross G. Hewitt. The plays are complex with multiply themes, we would love help being able to create the perfect elevator pitch!

Project Plan

Prep: Initial Dialogue
  • Volunteer Manager shares with the Professional background information on who they are, message they want to deliver, who the target audience is, and the outcome they wish to accomplish
  • Professional and Volunteer Manager decide on areas to focus on
Milestone 1: Elevator Pitch Draft
  • Professional shares first draft of elevator pitch with Volunteer Manager
  • Volunteer Manager gives feedback with comments and questions
  • Professional incorporates feedback and delivers final draft of elevator pitch
Milestone 2: Final Draft and Learnings
  • Professional and Volunteer Manager discuss how to modify message for different audiences
  • Volunteer Manager practices elevator pitch and Professional provides feedback on delivery
Show More

About The Org

Posted by
Cheri W.

Co-Producing Artistic Director

Our Mission

American Bard Theater Company is a not-for-profit theatrical organization serving the greater New York community. Founded in 2009, our objectives to produce classical and contemporary plays that connect to our current sociopolitical climate, to join with our audience in exploring humanity, and to develop a varied network of artists.

What We Do

Cheri Wicks & Erin Gilbreth - Co-Producing Artistic Directors
Ross Hewitt - Founding Member
Lily Warpinski - Member since 2010

We do theater!!

Since founding of our theater company, we have proudly worked with over 500 wonderful NYC artists.

We look forward to sharing the creative process, design visions, rehearsal room collaborations, and stage productions with more artists in the future.

Company History:
Established in June of 2009, American Bard Theater Company was born out of the desire for 14 artists to hone their craft and provide themselves with opportunities for performance, design, directorial and administrative growth. With a collective agreement that "The play's the thing," the founding members worked to establish a company that honors the playwright and deems service to the text as the #1 priority in storytelling.


Mary was wonderful to work with. She looked at our specific needs and worked diligently to create a blurb that worked to introduce American Bard Theater Company, as we celebrate our 10th anniversary and prompt "Echoes in the Garden", the play that we will be producing this season. We wanted a blurb that could do those two things to use as a tool to help boost audience participation and fundraising. We appreciated her willingness to take and then incorporate our feedback during the drafting progress. Mary is talented and by the third draft we had it. She captured the emotional hook of the play and wove a CLEAR short blurb that explains “who we are now”, “why this play now”, and helps create a “yes, I want to participate” feeling for the reader. Thank you, Mary!
Cheri Wicks
Cheri W.

Co-Producing Artistic Director

Elevator Pitch Creation Project

It was a pleasure working with Cheri and Erin. They were able to raise a good amount of money for Echoes in the Garden, and I hope the show gets the wide audience it deserves. Break a leg!
Mary Tablac
Mary T.

Talent Sourcing Professional

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