Copywriting

Help KIDS COUNT in Delaware at UD express their voice and articulate their key messages with well-written and compelling marketing and communications materials.
KIDS COUNT in Delaware at UD
Newark, DE, USA
Unfollow
Log in to follow
KIDS COUNT in Delaware at UD
Newark, DE, USA

0

Live Projects

9

Matched Projects
0 Followers

Posted February 26th

Project details

What we need
  • Well-written and compelling copy for marketing or communication materials; examples include a brochure, blog post, one-pager/fact sheet, fundraising/promotional materials
  • Messaging that is consistent with brand identity, public relations strategy and communications objectives
Additional details

KIDS COUNT in Delaware provides high quality data about the well-being of children, youth and their families for the purpose of effecting positive changes in policy, priorities and programs. We are moving from an annual fact book to primarily online data center. We need to create a data center campaign to make sure our supporters can find the data they need.

What we have in place
  • We currently have national data center materials that serve as a guide, which should make it easy for you to get started. We also have dedicated staff time and a clear idea of what we need, and the ability to provide any other information you need.
How this will help
This project will save us $4,212 , allowing us to focus on creating policy publications that use the data in our online data center to drive positive change.

The KIDS COUNT Data Center provides access to hundreds of indicators of child well-being, including all those regularly used in our fact book. Users can access raw data or create profiles, maps, rankings and line graphs of data by state or spanning the U.S.. The Data Center is comprehensive and user friendly. Prominent on Data Center's home page the user will find featured data items comparing rates for some indicators for all the states. Our supporters use this data to make positive changes.

Project plan

P
Prep: Distribution of Prep Materials
  • Volunteer Manager provides examples of existing communications and marketing materials such as links to website and social media, brochures, and other collateral
  • Volunteer Manager provides brand messaging guide and marketing strategy (if applicable)
  • Volunteer Manager communicates initial concept for deliverables to be created
1
Milestone 1: Information Gathering
  • Volunteer Manager and Professional connect to discuss goals of copywriting deliverables, target audience, and desired style and tone of writing
2
Milestone 2: First Draft
  • Professional shares first drafts of copy with Volunteer Manager for feedback with respect to style, tone, clarity, and length
3
Milestone 3: Finalize Copy
  • Professional incorporates feedback and submits final copy for review
Show more

About the org

KIDS COUNT in Delaware at UD
Unfollow
Our mission

KIDS COUNT in Delaware provides high quality data about the well-being of children, youth, and their families for the purpose of effecting positive changes in policies, priorities, and programs.

What we do

Data, Discussion and Decision Making: For 25 years, KIDS COUNT in Delaware has worked to improve the lives of our youngest residents through data-driven advocacy, policy change and program improvement. Today, our work is more important than ever.

We continue to make a difference for Delaware's children by working to:
- TRACK DATA that reflect how children, their families and communities are faring.
- COLLABORATE WITH DECISION-MAKERS AND OTHER PARTNERS to forward policies and programs that improve the lives of at-risk children and families.
- PUBLISH RESEARCH that sheds light on how policy and programs impact children and their families.
- SERVE AS A RESOURCE by sharing annual statewide data on hundreds of indicators of child well-being and offering data expertise services to our communities and the organizations that serve them.

The pixel