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Revenue Generation Plan

Yoga4Change
Meriden, CT, USA
Yoga4Change
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Yoga4Change
Meriden, CT, USA

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Cause
Health & nutrition
Skills
Finance Strategy consulting

Posted November 27th

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Revenue Generation Plan

Project details

What we need
  • Assessment and recommendations for income-generating activities that will complement the Organization's current mission and existing programs
  • Actionable steps necessary to implement recommendations, alongside estimates of upfront time and monetary investment required
  • Identify challenges & potential risks in pursuing the plan
What we have in place
  • We currently have a strategic plan and Executive Director, which should make it easy for you to get started. We also have a new Board of Directors and Director of Programs, and the ability to provide any other information you need.
How this will help
This project will save us $10,242 , allowing us to cover new rental costs ($6,000 for the year), cover fixed administrative costs ($3,600 per year), PLUS cover the costs of 10 new 10-week offerings in our community.

We are in a growth year, with more demand than supply. And we need guidance on how to plan, implement and maximize fundraising to generate unrestricted income to cover planned administrative costs moving forward.

We have historically done very little active fundraising and could use an outside facilitator to help us think and plan for our size/plans/mission.

Project plan

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Prep: Recommendations
  • Professional provides recommendations for promising sources of revenue with Volunteer Manager providing feedback selecting a single revenue stream that should be prioritized
  • Professional evaluates revenue potential of recommendation by taking into account costs and other required organizational investments such as programming, staffing, technology, and communication materials
1
Milestone 1: Delivery of Plan
  • Professional provides actionable steps, time estimates, and operating model necessary for developing revenue generation strategy
  • Professional outlines key milestones and performance indicators to help assist the Organization as they execute the plan
  • Professional outlines challenges to be aware of as the Organization executes on plan should also be laid out such as operating costs
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Milestone 2: Distribution of Prep Materials
  • Volunteer Manager provides all relevant marketing and branding materials, including but not limited to annual reports, financials, fundraising collateral, website copy and information on representative stakeholders such as donors, advocates, and constituents served
  • Available materials with Professional should include Market Analysis, Financial Plan, etc.
3
Milestone 3: Analysis and Feedback
  • Professional and Volunteer Manager brainstorm potential revenue-generation streams and potential target markets
  • Professional provides analysis of Organization’s existing approach to funding and program beneficiaries and a competitive benchmarking of peer organizations
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About the org

Yoga4Change
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Causes
Health & nutrition Human services
Posted by
Chaucey P
Chaucey P.

Executive Director

Our mission

Cultivating resiliency through the health and wellness benefits of yoga and mindfulness practices.

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