Website Audit

for  Vibrant Pittsburgh
Pittsburgh, PA, USA
Posted by
Patricia B.

National Director of Marketing and Talent Attracti

Posted Date
Aug 5, 2019
Virtual volunteer opportunity
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2 applications submitted

Impact statement
This project will save us $6,772 , allowing us to invest in a new website platform.

Project Details

What We Need
  • Feedback on the current website’s layout, user functionality, visual design, content, and other key features
  • Clear articulation of the Organization’s goals for the website
  • Recommendations for improvements to help achieve the Organization’s desired goals
Additional Details

User functionality

What We Have In Place
  • We currently have reports from Google analytics and connection to Showclix, which should make it easy for you to get started. We also have a staff person whose role is website management, and the ability to provide any other information you need.
How This Will Help

As we move the work of Vibrant Pittsburgh to the next level, it is important that our web presence is reflective of the nimble, responsive, member-supported organization that we are. Although the majority of our site is maintained by staff, the current architecture restrictive and we believe is difficult to navigate for our customers.

Project may require a short interview with the organization.

Project Plan

Prep: Goal Setting
  • Volunteer Manager provides overview of current website and any past analysis
  • Professional connects with Volunteer Manager for a brainstorming/overview session and gathers information on the Organization’s goals, target audiences and desired functionality or uses of the website
  • Professional and Volunteer Manager outline next steps and timeline for the project
Milestone 1: Initial Review and Feedback
  • Professional reviews current website pages, site map, any past statistical research into site performance and available traffic data
  • Professional analyzes current site layout, visuals and content, and delivers a draft document detailing the strategies, objectives and recommended tactics for proposed changes to the website
  • Volunteer Manager reviews draft and provides feedback to the Professional
Milestone 2: Final Website Audit
  • Professional delivers final strategy to the Organization after incorporating feedback, and provides recommendations for future overhaul or redesign efforts, based on staff capacity and budget
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About The Org

Our Mission

Vibrant Pittsburgh's mission is to build a thriving and inclusive Pittsburgh region by attracting, retaining, and elevating a diversity of talent. We believe that a diverse workforce is essential to the ongoing economic vitality of the Greater Pittsburgh region. We must attract, retain, elevate and educate people of all backgrounds, including New Americans, immigrants, and refugees and create an environment that is inclusive and welcoming.

Our project is sponsored by: Forbes Funds

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