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Email Marketing Copywriting

Help The Lionheart Foundation engage their community with an email series that gets their message across in a clear and compelling way.
The Lionheart Foundation
Dedham, MA, USA
The Lionheart Foundation
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The Lionheart Foundation
Dedham, MA, USA

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Communications Marketing Writing

Posted November 25th

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Email Marketing Copywriting

Project details

What we need
  • Well written copy for an email series (3-5 emails), or significant edits to an existing campaign
Additional details

We feel a compelling need to market our programs at a scale we have not previously done. The Covid-19 epidemic, and resulting impact of social isolation, make Lionheart's programs more critical than ever. All of our programs are designed to build resiliency and provide high-quality, trauma-sensitive social emotional learning opportunities to system impacted populations.

What we have in place
  • We currently have samples of marketing emails / materials, which should make it easy for you to get started. We also have a team who can support the process, and the ability to provide any other information you need.
How this will help
This project will save us $3,002 , allowing us to expand the impact of our work and get a step closer to our mission.

This project will provide critical support in educating us on the best ways to market our programs and to ensure we are using best practices that will motivate our target audience to get to know the programs we offer.

We know from years of receiving testimonials from the field how impactful our programs. Expanding the use of our resources will have a profound impact of those individuals and organizations who are exposed to them.

Project plan

P
Prep: Distribution of Prep Materials
  • Volunteer Manager provides examples of existing communications and marketing materials such as links to website and social media, brochures, and other collateral
  • Volunteer Manager provides brand messaging guide and marketing strategy (if applicable)
1
Milestone 1: Information Gathering
  • Volunteer Manager and Professional connect to discuss goals of email marketing, target audience, and desired style and tone of writing
2
Milestone 2: First Draft
  • Professional shares first drafts of email copy with Volunteer Manager for feedback with respect to style, tone, clarity, and length
3
Milestone 2: Finalize Copy
  • Professional incorporates feedback and submits final copy for review
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About the org

The Lionheart Foundation
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Causes
Education Human services Youth development
Posted by
Amanda C
Amanda C.

Director of Partnerships

Our mission

The Lionheart Foundation, established in 1992, is a 501[c][3] nonprofit organization dedicated to providing social emotional learning programs SEL to incarcerated adults, youth at risk and teen parents in order to significantly alter their life course.

Testimonials

Read the Impact Story
Becky is tremendously talented, creative and committed. She spend countless hours ensuring her guidance was tailored to our needs. If she was able to contribute this much to our mission as a volunteer, I can only image the value she brings to her own work!
Amanda C.
Amanda C.

Director of Partnerships

Email Marketing Copywriting Project

(No testimonial has been submitted by Becky)
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